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Lisbon triumphs:

Europe's best MICE destination

 

 

March 12, 2024
 

Lisbon tramLisbon clinched the title of Europe's Best MICE Destination for the first time in 2023, at the esteemed 4th edition of the World MICE Awards held in Berlin, Germany. This prestigious event also marked the 31st European edition of the World Travel Awards, where Lisbon secured another victory as Europe's Best Urban Destination in 2024.

In the previous year, Lisbon proudly hosted a remarkable 2,251 events, drawing a staggering attendance of over 592,000 participants from across the globe. Its strategic location, modern and adaptable infrastructure, and excellent accessibility, coupled with a rich tapestry of cultural experiences, have solidified Lisbon's status as a premier choice for event organization in Europe. Since 2019, Lisbon has consistently ranked 2nd in the ICCA World Ranking, maintaining its position within the Top Ten with unwavering success.

So, just what makes Lisbon special for meetings and events?

  • The weather: The weather is generally mild and pleasant. Summers are warm and sunny, with temperatures ranging from 25°C to 30°C (77°F to 86°F). Winters are mild, with temperatures around 10°C to 15°C (50°F to 59°F). Spring and autumn bring mild temperatures and occasional rainfall. Overall, a good year-round MICE destination.
  • Lisbon cultural heritageCultural heritage: With its winding cobblestone streets, historic neighborhoods, and ornate architecture, Lisbon exudes an undeniable charm that captivates visitors. From the iconic Belém Tower to the majestic São Jorge Castle, the city is steeped in history and cultural significance.
  • Modern infrastructure: Lisbon boasts state-of-the-art conference facilities, hotels, and venues equipped to accommodate events of all sizes. Whether you're hosting a small executive meeting or a large-scale conference, you'll find the perfect space to suit your needs.
  • Exceptional cuisine: Food plays a central role in Portuguese culture, and Lisbon is a gastronomic paradise offering a diverse array of culinary delights. Indulge in freshly caught seafood, savory pastéis de nata (custard tarts), and robust Portuguese wines that will tantalize your taste buds.

Top venues in Lisbon

When it comes to selecting the perfect venue for your event, Lisbon offers an array of options to suit every preference and budget. Here are some standout venues worth considering:

  • Lisbon Congress Centre (Centro de Congressos de Lisboa): Located along the scenic riverside, this modern facility offers versatile spaces equipped with cutting-edge technology, making it an ideal choice for conferences, exhibitions, and corporate events.
  • Altis Grand Hotel: Situated in the heart of Lisbon's historic center, this elegant hotel features sophisticated meeting rooms and event spaces with panoramic views of the city, perfect for hosting upscale gatherings and VIP receptions.
  • LX Factory: Housed in a former industrial complex, LX Factory is a creative hub that combines industrial chic with artistic flair. This vibrant venue offers a variety of spaces, including studios, galleries, and outdoor terraces, ideal for hosting innovative and unconventional events.
  • Pavilhão do Conhecimento - Ciência Viva: For a truly unique experience, consider hosting your event at the Pavilion of Knowledge, an interactive science museum that offers engaging exhibits and educational programs suitable for all ages.

Must-see sites

Fado musiciansNo visit to Lisbon would be complete without exploring its iconic landmarks and hidden gems. Here are some must-see sites and fascinating facts about the city:

  • Tram 28: Embark on a nostalgic journey aboard Lisbon's famous Tram 28, which winds its way through the city's historic neighborhoods, offering breathtaking views of landmarks such as the Sé Cathedral and the Alfama district.
  • Fado music: Experience the soul-stirring sounds of fado, Portugal's traditional music genre known for its heartfelt lyrics and melancholic melodies. Many restaurants and bars in Lisbon offer live fado performances, providing a memorable cultural experience for attendees.
  • Pasteis del nataThe Seven Hills: Lisbon is often referred to as the "City of Seven Hills" due to its hilly terrain, which offers panoramic vistas of the city and the Tagus River. Be sure to visit one of the city's miradouros (viewpoints) for spectacular views and photo opportunities.
  • Pastéis de Belém: Treat yourself to the original pastéis de nata at Pastéis de Belém, a renowned pastry shop that has been serving up these delectable custard tarts since 1837. Be prepared to wait in line, but rest assured, the delicious pastries are well worth it!

 

Transportation and connectivity

Lisbon is well-connected by an extensive network of public transportation options, making it easy for attendees to navigate the city with ease. From the efficient metro system to the iconic yellow trams and buses, getting around Lisbon is convenient and hassle-free. Additionally, Lisbon's international airport offers direct flights to major cities worldwide, ensuring seamless connectivity for international delegates.

Activities for groups

Whether you're looking to foster team bonding, explore Lisbon's cultural heritage, or simply unwind and relax, the city offers a variety of activities to suit every taste and interest. Here are some recommendations for group activities:

  • Lisbon AlfamaWalking tour of Alfama: Explore Lisbon's oldest neighborhood on a guided walking tour of Alfama, where narrow alleys, colorful facades, and historic landmarks await around every corner.
  • Wine tasting in Lisbon: Sample Portugal's finest wines on a guided wine tasting tour, where you'll have the opportunity to savor a diverse selection of reds, whites, and ports from renowned vineyards across the country. Although Porto is the centre of the country’s port viticulture, Lisbon is where many wish to sample.
  • Cooking class: Learn the secrets of Portuguese cuisine with a hands-on cooking class led by a local chef, where you'll discover the art of preparing traditional dishes such as bacalhau (salted cod) and caldo verde (green soup).
  • Boat tour of the Tagus River: Take to the water on a scenic boat tour of the Tagus River, where you'll enjoy stunning views of Lisbon's waterfront landmarks, including the Belém Tower and the Monument to the Discoveries.
  • Cocktail tasting: With no signage and guests required to ring a doorbell under a red frog on the wall for entry, Red Frog Speakeasy is certainly one of the most secret bars in Lisbon, and was number 40 in the World’s Best Bars 2022. Designed like a classic American speakeasy, this award-winning venue produces some of the most tantalising concoctions in Lisbon. Designed to intrigue all senses, each cocktail is imaginatively presented and arrives accompanied by a small ceramic red frog. Don’t leave without trying to find the secret room, accessed by a hidden door.

Lisbon emerges as a dynamic and captivating destination for meetings and events, offering a perfect blend of tradition, innovation, and hospitality. With its world-class venues, rich cultural heritage, and vibrant atmosphere, Lisbon promises to leave a lasting impression on attendees and ensure the success of any event – it’s easy to see why it was awarded the top spot. So why wait? Get in touch for help planning your next gathering in Lisbon and embark on an unforgettable journey of discovery and inspiration.

 

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